How to boost your Facebook performance in 4 easy steps [your complete step-by-step guide]
Do you want to boost your Facebook performance to send more traffic to your site or blog? There are 4 very easy effective ways to do it: optimize your posts and use very cool free tools I want to tell you about.
Here is what you can do to boost your Facebook performance.
Post the right kind of post
The very first thing you do to boost your Facebook performance is to optimize your posts. Some things work better with Facebook algorithms and generally create more engagement than other things. Here are a few key things to remember if you want to engage more with your followers and boost your Facebook performance.
Use hashtags
Hashtag your Facebook posts! It will make it easier for people to find your posts when they search for a related topic. You can create hashtags and find the most popular ones here.
Include links to your posts
Text +photo posts are good. But what works even better is posts with links (because of the complicated meta-algorithm). Remember to keep your link title under 100 characters. Here is an example of Inc. Facebook post with a link. Inc posts always get tons of clicks and shares.
Post a question
Do you want to engage with your fans to boost your Facebook performance? Ask a question to start a conversation. People who follow most likely will want to share their opinion.
Tag related pages
Tagging related people and pages is a great way to let others know what you are talking about. Tagging is super easy. Here is how you can tag: You go to your post and click on the little icon with a ‘person+’ at the very bottom of your post.
Always use photos or videos
According to Buzzsumo, Facebook posts with images gain 2,3X more engagement than just plain text posts. Choose related, high-quality visuals for your posts to get your readers attention!
Publish at the best time
Schedule your posts at the best time. What is the best time anyway?
According to the Hubspot most recent 2017 statistics, the best times to post on Facebook are
12:00 – 1:00 p.m. Saturday & Sunday
3:00p.m. – 4:00 p.m. Wednesday
1:00 – 4:00 p.m. Thursday & Friday
3 key tools and tips to boost your Facebook engagement
Likealyzer
I am absolutely in love with this free online tool called Likealyzer. It is very visual, intuitive, and effective.
What is this tool for? With Likealyzer you will get a comprehensive analysis of your Facebook page. It will give you tips how to improve your engagement with your current fans and even how to attract potential customers. You can even compare your efforts with the ones of your competitors.
Embed your FB posts in your blog posts
Here is how you do it:
- Go to one of your posts (the one you want to embed and click on the drop-down in the corner, just like for editing)
*Facebook post credit: Closeted Creatives
- There will be a code (looks long and complicated). Copy it.
- Paste it to where you want it in your blog post and should look like a Facebook post, not like a code anymore, when posted.
Run a Facebook contest
You can use Agorapulse to run your timeline contest. Agorapulse is not a free service. But it has the number of really useful free tools. Launching your timeline contest tool is one of them. You can launch your Facebook contest right now at this link. You can pick one of three contest types, filter comments, and name your winner:)
Facebook groups to promote your blog
Join, contribute, and follow these top Facebook groups to promote your blog. It is a fun and effective way to network and to promote your business.
Blog and Business BFF (28K members)
Blogging Boost (18K). Every Monday you can promote your blog there.
Bloggers Supporting Bloggers (17K). It has a weekly agenda for promotions. You can even become to be a blogger of the week.
Boost Your Blog (13K)
Blogging Newbs Join for support. Your blog can be featured on Fridays after you fill in this form.
Blogging 101 (8,5K)
Grow Your Blog (8K)
Blog Loft (6K). Promotion is allowed in a thread.
The Blogging Squad (4,6K)
Blog Promo Community (4K). You will be asked to fill in a questionnaire before joining the group. When excepted you will be able to promote your blog posts on Thursdays. There is a pretty cool weekly agenda to promote your social posts too.
Here is what you can do next: Check out my Resources page and follow me on the social media for a ton of useful tips to promote your blog. I wish you good luck with your Facebook strategy. Please, let me know how it goes:)))