How to Create a VIRAL Headline
So, you just spent HOURS writing your awesome content before you finally published it. But do you know what the most important part of your post is? Your headline. Most readers will spend no more than 10 seconds scanning your page. You want to grab their attention right away by creating a viral headline and drag them into reading your great content.
Here are 5 tips how to create a viral headline
Tip 1. Use keywords
Your headline should contain the keywords you optimize your post for. If you don’t know where to find them read my post about A simple long tail keywords trick your blog will not survive without.
Tip 2. Keep it SHORT
Remember that Google will display only 65 characters in your headline. If you want your entire headline to be visible in search then keep it short.
Tip 3. Use power words
Use one of these powerful and emotional adjectives: shocking, amazing, inspiring, mindblowing. They are often used in the superlative degree, like the best, the fastest, the most effective.
Tip 4. Use one of these categories to create your viral headline
Use “how to” headlines
How to write a million dollar mission statement.
How To Successfully Use Social Media At Every Stage Of Your Career.
Encourage readers curiosity with unexpected
What a near-death experience taught me about survival in business.
9 Unknown factors that can affect your SEO in a negative way.
7 Secret ways to engage your social media audience.
Use one of these words, which are most likely to get people attention
Use one of these emotional words: viral, epic, free, amazing, life-changing, unexpected, unbelievable, outstanding, shocking, super, unheard of.
Use love/hate [something]
Associating strong emotions with what you write usually works pretty well.
Lies social media experts like to tell.
7 FREE photo sites you will fall in love with.
11 things everyone hates about SEO.
Promise a # of resources and tricks that will instantly fix [something].
People often want an instant fix to their problem. Use it.
11 Powerful ways to create an instant connection with anyone.
13 Tricks that’ll instantly make you a better writer.
3 Things Introverts Can Do to Thrive at Work.
Promise something new and unknown
Who does not like to try something new? Promising (and delivering, of cause!) will do the trick.
5 SEO tricks you have never heard about.
This is the secret to making meetings way more productive.
How to build credibility for your startup that nobody’s heard of yet.
Use a celebrity name to achieve success
People have always been curious about lives of celebrities. You can use it to your advantage to get their attention and read your content.
Bethenny Frankel on what you need to do before going on ‘Shark Tank’.
Martha Stewart unloads on Millennials: Here’s What She Said (and Why).
A lesson from Steve Jobs on commanding respect.
Your viral headline formula
Both Buzzsumo and Moz agree on one of many formulas that will work for creating a viral title.
The best 50 places to work in 2016.
5 Daily habits that will boost your social media following.
11 Tips for making your blog load faster.
Tip 5. Try these FREE title generator tools
Here are some of the FREE title generator tools I am using for inspiration. I use them to get an idea. Some of the headlines they generate are pretty hideous. But with some editing, you will get your viral headline.
Tweak Your Biz Title Generator
I also recommend reading The Art of Social Media book by Guy Kawasaki. There is a pretty cool table of catchy headlines in this book. It is a great book.
Here are some of the headlines examples Guy recommends in the book:
Smart strategies to ____.
Essential things for___
Most effective tactics to____.
Epic Formula to____.
The bottom line: Make sure that your headline is short and has keywords. Stick to the most popular kinds of headlines to succeed. Good luck with promoting your blog!
Don’s forget to follow me on the social media and check out my freebies page.